MAKEUP FOR MATURE SKIN

4 STEPS MADE EASY

SHAPE

 As we age our skin loses collagen and elasticin, the glue that helps the body maintain its shape and structure by binding tissues and cells. Think of this as Spanx for the face.  Adding shape and definition while enhancing features and creating a natural looking lift. 

Contouring is a quick and easy way to sculpt and define your facial features, adding dimension to your face. The principle is to use makeup that is slightly darker or lighter than your actual skin colour to create natural contours. Light shades (highlighter) will bring features forward while darker shades (contouring products or a darker toned foundation) will make them recede. 

Our Radiance Glow Bronzing Veil is my secret for a natural healthy colour and the perfect summer tan. The subtle red-brown tones instantly enhance your complexion, revealing natural warmth and healthy skin-true colour while the matte consistency makes the powder perfect for contouring and creating the illusion of a depth and shadow. 

To apply, take the darker shade on an angled cheek brush and trace the product along the hollows of your cheeks in a “3” shape that follows your hairline, under cheekbone and jawline. Next, for multi-dimensional radiance, bring the light back into your face by applying the illuminating powder to the areas that reflect light naturally: your forehead, the bridge of your nose and the top of your cheekbones. 

Once you’ve finished defining your face, it’s time to add shape to the brows and lips.

Brows can become thinner as we age. Combat this with brow-defining products to open up your eyes and frame your face. I recommend our Brow Lift Perfecting Brow Pencil. It's long-wearing and buildable, and its unique ash-tone mimics hair and adjusts for a true-to-you finish. Apply using short, hair-like strokes in an upward motion for shapely brows that help lift and enhance your eyes. Once finished, take the skin-toned highlighter and apply underneath your brow bone to highlight and lift the eyes.

Then, to create balance between the top and bottom halves of your face, it’s important to line the lips. As we age, our lips lose their full shape as the fat pads underneath the skin begin to break down. To create a plumper lip, overline slightly with a your-lips-but-better liner, topped with a gloss, to add shine and definition. Try our Age Reverse Perfecting Lipliner using the rose shade just outside the lip line, and the cream shade to highlight and line the cupid’s bow to accentuate the lips further. 

It’s no secret that our skin changes over time, and that’s okay! It doesn’t mean you have to stop wearing the makeup you love or play it safe with your beauty choices. Ultimately, any colours, formulas and products that make you feel confident and the best version of yourself are going to be the right ones for you, regardless of your age – but there’s always room to make some simple adjustments to switch up your makeup routine and make the most of your mature skin.